Many entrepreneurs have a large idea of what they want to achieve. Being able to dig deeper into that vision and make it more specific and clear is ideal.
In this interview with Dr. Jo Webber, CEO of Virtual Piggy, we explore what it takes for an entrepreneur to stay focused in order to find business innovation success.
No one said entrepreneurship was easy. How do you choose who to trust and get advice from? Listening to the people who matter is key, as well as always having that retrospect of looking both inside and outside. When advice comes from every direction, it’s important to say stop to the noise, and listen to what makes sense. How do you distinguish the difference?
How do you stay focused? Webber found success with establishing the critical aspects of the company then growing from there. Essentially Virtual Piggy enables safe kid spending with a fun twist. They made sure they were safe and compliant before getting to crazy with ideas.
Virtual Piggy has a very clear growth strategy. They know what steps they are taking and when. And finally, once you reach that pinnacle you can build upon what you already have. It’s important to have a solid marketing strategy and be conscious about brand awareness, especially in the web community.
Taking an idea, establishing the critical aspects, seeing how the market reacts, and adjusting your business process development can be a successful equation for entrepreneurs.
Three Key Takeaways:
- “Listen to people that matter. Make the distinction between noise and what makes sense.”
- “Know who to trust.”
- “Know that you need to get to the pinnacle – that time. Establish the critical things and go from there.”
Be sure to watch the full CEO Corner with Virtual Piggy and feel free to tweet or e-mail me ssaber at ThePulseNetwork DOT com. Interested in being a guest on CEO Corner? Contact Bruce Karten, bkarten at ThePulseNetwork DOT com.
