TPN Finance, Evaluating Business Models

 

Tune in every Thursday at 9:30 a.m. ET for TPN Finance where Stephen Saber, CEO of the Pulse Network, roams every topic a business leader could encounter from business ethics to social media’s ROI.
 
 

 

Evaluating Business Models

Groupon’s reevaluation of going public has many professionals wondering if that could spell doom for other internet-based businesses.  Rita McGrath, whom was of the opinion that Groupon would fail, wrote a stimulating article on how Groupon’s troubles should not be grouped in with all internet-based models.  Rita broke down how another internet-based business model, Angie’ List, compared to Groupon’s thru the use of a seven point scale to base models.  On this episode of TPN Finance, I illustrate how businesses can utilize the scale by showing how Angie’s list business model fits into the scale.

YouTube Preview Image

For the full episode of TPN Finance on Evaluating Business Models, click here.

Please feel free to comment on the post or reach out to me on e-mail: ssaber@thepulsenetwork.com

 
 

Innovating in a Shaky Economy, Experimenting with Business Model

 

This is Part Four of a Five Part Series with Tyler Pyburn, Host at The Pulse Network, and Stephen Saber, Chief Executive Officer at The Pulse Network, on how to innovate during a shaky economy.
 

Like I stated in my previous post, this is a discussion on an article by Stephen Wunker on the Harvard Business Review’s Blog Network titled, Five Rules for Innovating in a Shaky Economy,

 

Experimenting with the Business Model

A business model cannot be a static notion within a company. Exploring a business model may come off very risky to some but when the customers are facing economic challenges and are being forced to change their spending habits it becomes the best time to experiment.   A rough economy creates a change in what customers expect a company to offer and if you as a CEO are willing to mess around with your business model then the sky is the limit.

 

YouTube Preview Image

 

To finish up the series, I reveal how managing your business like you manage your own life can help rethink what you are doing.

 

Check out the entire series from start to finishPart OnePart TwoPart Three.

 

Think I missed something on the post?  What some more advice on how to innovate? Let me know by commenting on this post, or by reaching out to me on e-mail: ssaber@thepulsenetwork.com

Innovating in a Shaky Economy, Re-visit Big Projects

 

This is Part One of a Five Part Series with Tyler Pyburn, Host at The Pulse Network, and Stephen Saber, Chief Executive Officer at The Pulse Network, on how to innovate during a shaky economy.

 

via innovatrs.com

The economic state of the union can be described as shaky, at best, and has forced companies to start rethinking how to diversify their budget.  There are two routes for you as a business leader to go, either you retreat or you innovate.  Innovation is critical for businesses right now and I happen to stumble upon a great article by Stephen Wunker on the Harvard Business Review’s Blog Network titled, Five Rules for Innovating in a Shaky Economy, that does a fantastic job at giving a leader some ideas for how to do it.  While the article is a great read I felt that he missed out on some things, therefore for this series I plan on further expounding upon the concepts laid out and help foster some more knowledge on how to innovate your business.

 

Re-visit the Big, Inflexible Projects

The concept is magnificent because in this marketplace everyone of your projects needs to have a answer for the question, is the investment I am putting in worth the return.  What makes the answer so worth while for a business leader is it forces your managers to become creative and discover if there is a better or different way to do the projects.

 

YouTube Preview Image

 

In part two of the series I will define what the article means on buying a vowel.

 

Think I missed something on the post?  What some more advice on how to innovate? Let me know by commenting on this post, or by reaching out to me on e-mail: ssaber@thepulsenetwork.com

 

 

The Perfect Business Pitch

 

Tune in every Thursday at 9:40 a.m. ET for TPN Finance where Stephen Saber, CEO of the Pulse Network, roams every topic a business leader could encounter from business ethics to social media’s ROI.

 

The most critical task a CEO has is the ability to pitch.   Wether it be yourself or your business you must know how to sale it.  The song and dance to a sale are pretty basic but a little reminder is never going to hurt and the Harvard Business Review put out a great article on the secrets to a successful business pitch.

On my TPN Finance show I got a chance to expound on that article and why the steps are important for any business leader.  For a quick clip of what the steps are and why I feel it is important click the hyperlinks of the step and watch me every Thursday at 9:40 a.m. ET at www.thepulsenetwork.com/live.  The steps to a prefect business pitch are prepare for your target, create a journey, convey your enthusiasm,  know your hard data, and finally leverage your image.

Event Marketing 365:
10 Tips to Build a Kick-ass Marketing Campaign Around Your Event


Has your conference flat-lined? Are you not reaching the younger generation community members? How are you engaging with them before, during and after the event? In this webcast, Rick Quinn, GM of Event Marketing Platform at The Pulse Network, gives you ten actionable tips to creating a kick-ass marketing campaign.

July 9th @ 1pm ET
Register Today