Distribution is a term that can be perplexing to many. Think of distribution in terms of social media – social media is all about sharing quality content to your audience who in turn shares with their audience. The problematic issue with social media is every channel is unique and so is the audience, what works on Twitter usually does not translate on Youtube.
At the Pulse Network, we differentiate ourselves by thinking of distribution as a content centric solution. It’s not just about what you do with the content and where you send it, but our platform figures out how each ”lives” differently on multiple distribution social channels.
Below, I explain more about distribution and how pushing content varies with each social media channel:
Be sure to watch my complete series on the content automation life cycle and feel free to tweet or e-mail me email@example.com.