How Well Do Social Media Tools Build Offline Relationships?
Social media tools are key in bringing online relationships offline and vice versa. If you are coming from online to off, it allows for a conversation to start online that in turn will drive face-to-face conversations. If you are starting offline, social media services and networks allow you to extend your conversation online and create a unique channel for customer engagement. If you are still unsure of social media’s ability to bridge the gap, check out my talk with Tyler Pyburn on busting the myth that social media is only relevant for online activities.
Think I missed something on the post? What some more advice on using the busted myths in business? Let me know by commenting on this post, or by reaching out to me on e-mail: firstname.lastname@example.orgThis is Part Three of a Five Part Series with Tyler Pyburn, Host at The Pulse Network, and Stephen Saber, Chief Executive Officer at The Pulse Network, in which they aim to make plain some of the biggest business to business social media myths.